The brand was founded in 2014 by an anonymous group of creatives from South Korea who worked in various fields, including architecture, interior design, fashion, trade and advertising. Born from the desire to produce something creative and fun, Ader Error draws inspiration from trivial, ordinary things we experience every single day. By turning complex things into something easy and friendly and using imperfection as an story, Ader Error urges its fans to experience art, fashion and culture via clothing. Characterised by oversized silhouettes, energetic colours and graphic prints bearing thought-provoking slogans, this Seoul-based brand offers gender-neutral items that allow people to express their true selves more freely.