BALENCIAGA - LUXURY REBELLION

When the fashion industry whispered about Demna Gvasalia taking over as creative director in 2015, many thought it unlikely. The almost anti-fashion aesthetics of his designs for Vetements stood in direct opposition to the still slightly dusty and conservative image of the Balenciaga fashion house. Today it is impossible to think about streetwear without Balenciaga.

The designs of a Georgian designer are a fascinating deconstruction of everyday life. The brazenly clunky, record-breaking 'Triple S', 'Track' and 'Speed' sneakers have iconic status today, and their appearance has directed trends around the world. Memification and recontextualization of fashion, viral campaigns and unusual solutions changed the definition of luxury, turning Balenciaga's projects into real objects of desire. Everything indicates that the new models will repeat the unquestionable success of their predecessors.

The surprising 'Phantom' sneaker campaign depicting people commuting to work by the London Underground and the loud promotion on Instagram with Justin Bieber wearing 'Runner' shoes made both models quickly appreciated by trendsetters around the world.

Check out iconic sneakers with Balenciaga label

SALOMON - SHOES INSPIRED BY THE BEAUTY OF MOVEMENT

Gorpcore, an increasingly popular trend inspired by outdoor clothing and communing with nature, is a response to the post-pandemic need to experience something more than a slick screen and keyboard clatter under your fingers. Salomon, a brand that has specialized in this field for years - previously associated with functionality and technology rather than fashion - decided to invite prominent people from the fashion industry to the forest to present its new models of shoes. They deliberately used the moment when, due to the pandemic, it was difficult to organize a crowded evening event and thus... entered the salons!

Solomon draws from past experiences and looks ahead. The models packed with technologies will also prove themselves in urban spaces - discover the stabilizing steps of the 'Agile Chassis System', 'Salomon Air Flow' enabling air circulation and the innovative 'Quicklace ™' lacing system. Enjoy the comfort provided by a special insert that adapts to the shape of the foot and the rubber sole 'All Terrain Contagrip®'.

Designing in line with the current trends, inspired by the early 2000s, it attracts not only lovers of mountain trips, but also lovers of streetwear styling.

Appeal to a contemporary crowd with your dashing look in the ® grand LSR Wing sneaker

TRIGRECA - A REVOLUTIONARY EVOLUTION

The latest Versace designs masterfully appeal to the tastes of young consumers of the luxury industry, without sacrificing the house codes well-known to loyal customers. The brand is experiencing its renaissance thanks to its impressive ability to adapt to modern rules in the industry, dictated by new generations and technologies.

Recognizable symbols such as the head of Medusa (which appeared in the brand's logo in 1993) or the geometric pattern 'La Greca' made of an unbroken line (first shown at the fall / winter 1988 show) became a link between the long tradition of the Italian fashion house, and current trends. This is perfectly illustrated by the best-selling 'Trigreca' model, created in collaboration with the award-winning and recognized in the industry men's sneakers and shoes designer, Salahe Bembury. It is distinguished by a contemporary design, an innovative sole with a well-known motif and countless color possibilities, thanks to which every Versace fan - regardless of age or gender - can find their perfect sneakers.

Check out Versace sneakers for the spring/summer season

AN AVANTGARDE FORM FROM LANVIN

Lanvin perfectly combines two worlds: high tailoring with over 140 years of tradition and unrestrained style of street fashion. The sneakers debuting in 2020 at the Paris Fashion Week contrasted on the catwalk with the silhouettes of models in jackets, shirts and elegant coats. The inspiration of Creative Director Bruno Sialelli in creating the 'Curb' model were the heroes of Hugh Holland's iconic photographs, documenting Californian skateboarders in the 1970s.

Massive construction, oversized tongue, a row of metal D-rings, decorative lacing, reminiscent of woven Japanese kimonos, and above all handcrafted workmanship - all this makes it difficult to pass by them indifferently. 'Curb' are currently the most desirable sneakers in the high fashion world. The shoes surprise with their original colors, and fashion fans eagerly await each new premiere.

Check out the best-selling sneakers from Lanvin

AN AVANTGARDE FORM FROM LANVIN

Lanvin perfectly combines two worlds: high tailoring with over 140 years of tradition and unrestrained style of street fashion. The sneakers debuting in 2020 at the Paris Fashion Week contrasted on the catwalk with the silhouettes of models in jackets, shirts and elegant coats. The inspiration of Creative Director Bruno Sialelli in creating the 'Curb' model were the heroes of Hugh Holland's iconic photographs, documenting Californian skateboarders in the 1970s.

Massive construction, oversized tongue, a row of metal D-rings, decorative lacing, reminiscent of woven Japanese kimonos, and above all handcrafted workmanship - all this makes it difficult to pass by them indifferently. 'Curb' are currently the most desirable sneakers in the high fashion world. The shoes surprise with their original colors, and fashion fans eagerly await each new premiere.

Check out the best-selling sneakers from Lanvin